{
  "name": "SponsorMySpot Index",
  "url": "https://sponsormyspot.com/sponsorship-index",
  "license": "CC BY 4.0, https://creativecommons.org/licenses/by/4.0/",
  "attribution": "SponsorMySpot Index, https://sponsormyspot.com/sponsorship-index",
  "notes": [
    "Amounts are in the stated currency and are never converted.",
    "null means unknown.",
    "Records with viaSponsorMyBody true include data from the Sponsor My Body Athlete Sponsorship Index (https://sponsormybody.com/sponsorships/, CC BY 4.0).",
    "sponsormyspot_auctions are closed auctions run on SponsorMySpot, from our own records, amounts in major units."
  ],
  "updated": "2026-10-28",
  "campaigns": [
    {
      "slug": "football-sahaban31",
      "title": "Amateur football team kit offered in 12 logo spots in Murshidabad",
      "person": {
        "name": "Sahaban sk",
        "handle": "Sahaban31",
        "url": "https://x.com/Sahaban31"
      },
      "type": "clothing",
      "category": "Football",
      "spotPage": "soccer-team",
      "event": {
        "name": "Murshidabad Football Tournament",
        "date": null,
        "location": "Murshidabad, West Bengal, India"
      },
      "launched": "2026-09-20",
      "status": "closed",
      "model": "fixed price",
      "currency": "USD",
      "priceMin": 30,
      "priceMax": 100,
      "spotsListed": 12,
      "spotsSold": 0,
      "raised": 0,
      "raisedConfirmed": true,
      "topSale": null,
      "buyers": [],
      "website": "https://7star.vcffile.com/",
      "summary": "Sahaban sk, who plays for the amateur side 7 Star FC, sold logo spots that would be printed on all 25 team kits for a four day tournament in Murshidabad, India. The 12 spots on jerseys and shorts cost between $30 and $100, worth $710 together. The last reading on 24 September showed no sales, and the campaign site has not resolved since 1 October.",
      "lessons": [
        "Selling a spot across a whole team's kit gives a sponsor many shirts for one price, which is a strong pitch for local brands.",
        "Event dates that do not match the launch timeline make buyers unsure the event is real.",
        "A post seen by about 50 people needs direct outreach to local businesses to sell anything."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/Sahaban31/status/2101714701327749342",
          "accessed": "2026-10-01"
        },
        {
          "label": "Campaign website (offline on 1 October 2026, domain not found)",
          "url": "https://7star.vcffile.com/",
          "accessed": "2026-10-01"
        },
        {
          "label": "Campaign spot data (site API)",
          "url": "https://7star.vcffile.com/api/get_positions.php",
          "accessed": "2026-09-24"
        },
        {
          "label": "Campaign settings (site API)",
          "url": "https://7star.vcffile.com/api/get_settings.php",
          "accessed": "2026-09-24"
        },
        {
          "label": "X profile via fxtwitter",
          "url": "https://api.fxtwitter.com/Sahaban31",
          "accessed": "2026-10-01"
        },
        {
          "label": "Sponsor My Body Athlete Sponsorship Index",
          "url": "https://sponsormybody.com/sponsorships/football-sahaban31/",
          "accessed": "2026-10-14"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/football-sahaban31"
    },
    {
      "slug": "tokyo-yamathon-tonymanh",
      "title": "Tokyo Yamathon T-shirt auctioned in 20 spots, none sold",
      "person": {
        "name": "Tony Manh",
        "handle": "tonymanh_",
        "url": "https://x.com/tonymanh_"
      },
      "type": "clothing",
      "category": "Walking",
      "spotPage": "t-shirt",
      "event": {
        "name": "Tokyo Yamathon 2026",
        "date": "2026-10-17",
        "location": "Tokyo, Japan"
      },
      "launched": "2026-09-18",
      "status": "closed",
      "model": "doubling auction",
      "currency": "USD",
      "priceMin": 50,
      "priceMax": 500,
      "spotsListed": 20,
      "spotsSold": 0,
      "raised": 0,
      "raisedConfirmed": true,
      "topSale": null,
      "buyers": [],
      "website": "https://yamathon.tonymanh.space",
      "summary": "Tony Manh, who lives in Tokyo, auctioned 20 logo spots on the T-shirt for his 42 km walk around the Yamanote Line loop on 17 October 2026. Minimum bids ran from $50 to $500, a held spot could be taken by paying twice its price, and he aimed for $3,000. Bidding closed on 12 October with no spot sold, and the site still showed 0 of 20 on 28 October.",
      "lessons": [
        "A walk with a fixed route and date can carry sponsors as well as a race can.",
        "Twenty spots is a large board for an account with under 1,000 followers.",
        "Closing bids several days before the event leaves a clear window to print the shirt."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/tonymanh_/status/2100937281502883983",
          "accessed": "2026-10-01"
        },
        {
          "label": "Campaign website (spots, minimum bids, sold count)",
          "url": "https://yamathon.tonymanh.space",
          "accessed": "2026-10-28"
        },
        {
          "label": "Tokyo Yamathon event listing",
          "url": "https://tokyocheapo.com/events/tokyo-yamathon/",
          "accessed": "2026-09-24"
        },
        {
          "label": "Tokyo Yamathon official Facebook date announcement",
          "url": "https://www.facebook.com/tokyoyamathon/posts/-big-news-save-the-date-yamathon-2026-is-happening-on-october-17-2026-and-we-cou/1298134672347457/",
          "accessed": "2026-10-28"
        },
        {
          "label": "Sponsor My Body Athlete Sponsorship Index",
          "url": "https://sponsormybody.com/sponsorships/tokyo-yamathon-tonymanh/",
          "accessed": "2026-10-14"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/tokyo-yamathon-tonymanh"
    },
    {
      "slug": "lake-garda-marathon-timobuilds",
      "title": "First marathon shirt split into eight spots sold by bid or fixed price",
      "person": {
        "name": "Timo",
        "handle": "TimoBuilds_",
        "url": "https://x.com/TimoBuilds_"
      },
      "type": "clothing",
      "category": "Marathon",
      "spotPage": "marathon",
      "event": {
        "name": "PEAK Lake Garda 42",
        "date": "2027-04-11",
        "location": "Limone sul Garda to Malcesine, Italy"
      },
      "launched": "2026-09-16",
      "status": "open",
      "model": "auction and buy now",
      "currency": "EUR",
      "priceMin": 19,
      "priceMax": 1199,
      "spotsListed": 8,
      "spotsSold": 0,
      "raised": 0,
      "raisedConfirmed": false,
      "topSale": null,
      "buyers": [],
      "website": "https://brandmymarathon.com",
      "summary": "Timo, who had not run a marathon before, offered eight places on the shirt he will wear through six months of training and a race on Lake Garda in April 2027. Each place had an opening bid and a fixed buy price, and two were free for community products. The ten day auction ended on 2 October with a single €29 bid from Rolino, and no place had been paid outright by 8 October, with a €2,500 minimum due by 30 October.",
      "lessons": [
        "Pairing an opening bid with a fixed buy price lets a sponsor choose between waiting and paying to be certain.",
        "A minimum total with refunds if it is missed protects early buyers, but it also means a thin auction can cancel the whole shirt.",
        "Promising a fixed count of photos, clips and posts over months gives sponsors something concrete to price."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/TimoBuilds_/status/2100257496673698039",
          "accessed": "2026-10-08"
        },
        {
          "label": "Campaign website (spots, prices, auction state)",
          "url": "https://brandmymarathon.com",
          "accessed": "2026-10-28"
        },
        {
          "label": "Campaign auction rules (dates, deposits, bidding)",
          "url": "https://brandmymarathon.com/auction-rules",
          "accessed": "2026-10-28"
        },
        {
          "label": "Official race registration page",
          "url": "https://lakegarda42.com/en/lakegarda42-anmeldung/",
          "accessed": "2026-10-28"
        },
        {
          "label": "Sponsor My Body Athlete Sponsorship Index",
          "url": "https://sponsormybody.com/sponsorships/lake-garda-marathon-timobuilds/",
          "accessed": "2026-10-14"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/lake-garda-marathon-timobuilds"
    },
    {
      "slug": "paris-10k-naowizz",
      "title": "Paris 10K running top auctioned in eight sticker spots with no winners",
      "person": {
        "name": "Naïm",
        "handle": "naowizz",
        "url": "https://x.com/naowizz"
      },
      "type": "clothing",
      "category": "10K",
      "spotPage": "t-shirt",
      "event": {
        "name": "10 km du Lagardère Paris Racing",
        "date": "2026-09-20",
        "location": "Bois de Boulogne, Paris, France"
      },
      "launched": "2026-09-16",
      "status": "closed",
      "model": "auction",
      "currency": "USD",
      "priceMin": 15,
      "priceMax": 100,
      "spotsListed": 8,
      "spotsSold": 0,
      "raised": 0,
      "raisedConfirmed": true,
      "topSale": null,
      "buyers": [],
      "website": "https://wearmyads.com/",
      "summary": "Naïm, a Paris runner, auctioned eight sticker spots on his long sleeve top for a 10 km race in the Bois de Boulogne on 20 September 2026, and promised a fifth of each winning bid to the race charity. Starting bids were $15 to $100, held on a card until the close. Bidding ran for two days after launch and ended with no winner, and on 28 October the site still listed no sponsors.",
      "lessons": [
        "Two days between launch and close is too short for most buyers to notice and act.",
        "Card holds charged only if a bid wins make bidding low risk for sponsors.",
        "A charity share is more convincing when receipts are promised on the page."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/naowizz/status/2100143502071828842",
          "accessed": "2026-10-14"
        },
        {
          "label": "Campaign website (spots, bids, charity terms)",
          "url": "https://wearmyads.com/",
          "accessed": "2026-10-28"
        },
        {
          "label": "Official race website",
          "url": "https://www.10km-lpr.com/",
          "accessed": "2026-10-28"
        },
        {
          "label": "Ville de Paris event listing",
          "url": "https://www.paris.fr/evenements/10-km-du-lagardere-paris-racing-117223",
          "accessed": "2026-10-28"
        },
        {
          "label": "Official results (Sportinnovation timing, linked from the race site)",
          "url": "https://results.sportinnovation.fr/event/ry8tle-10-km-du-lagarde-re-paris-racing",
          "accessed": "2026-10-28"
        },
        {
          "label": "Sponsor My Body Athlete Sponsorship Index",
          "url": "https://sponsormybody.com/sponsorships/paris-10k-naowizz/",
          "accessed": "2026-10-14"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/paris-10k-naowizz"
    },
    {
      "slug": "paris-versailles-sablijr",
      "title": "Temporary tattoo spots for Paris-Versailles drew no bids",
      "person": {
        "name": "Sabli Junior",
        "handle": "sablijr",
        "url": "https://x.com/sablijr"
      },
      "type": "body",
      "category": "Road race",
      "spotPage": "body",
      "event": {
        "name": "Paris-Versailles",
        "date": "2026-09-27",
        "location": "Paris to Versailles, France"
      },
      "launched": "2026-09-15",
      "status": "closed",
      "model": "auction",
      "currency": "EUR",
      "priceMin": 100,
      "priceMax": 300,
      "spotsListed": 15,
      "spotsSold": 0,
      "raised": 0,
      "raisedConfirmed": false,
      "topSale": null,
      "buyers": [],
      "website": "https://run.sablijr.com",
      "summary": "Sabli Junior, a founder in Paris, offered 15 spots on his skin, to be applied as temporary tattoos, for the 16 km Paris-Versailles race on 27 September 2026. Spots opened between 100 and 300 euros, and each takeover raised the price by 40 percent with a refund to the previous holder. On the day bidding closed, all 15 spots were still available and no sponsor was listed.",
      "lessons": [
        "A takeover auction needs bidders to compete; with a very small following there is no one to push the price.",
        "Launching nine days before the close left little time to find buyers.",
        "Keeping the spot data online after the event helps show what actually sold."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/sablijr/status/2099954732072681773",
          "accessed": "2026-10-14"
        },
        {
          "label": "Campaign website Sponsor My Run",
          "url": "https://run.sablijr.com",
          "accessed": "2026-10-28"
        },
        {
          "label": "Campaign spots API",
          "url": "https://api.sablijr.com/api/sponsorship-slots",
          "accessed": "2026-09-24"
        },
        {
          "label": "Paris-Versailles official site",
          "url": "https://www.parisversailles.com/site/en/",
          "accessed": "2026-10-28"
        },
        {
          "label": "Official Paris-Versailles 2026 results (race result, linked from the official site)",
          "url": "https://my.raceresult.com/405109/",
          "accessed": "2026-10-28"
        },
        {
          "label": "Sponsor My Body Athlete Sponsorship Index",
          "url": "https://sponsormybody.com/sponsorships/paris-versailles-sablijr/",
          "accessed": "2026-10-14"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/paris-versailles-sablijr"
    },
    {
      "slug": "trek-backpacks-naveentwts",
      "title": "Three sponsor spots on four trek backpacks, a rain cover set and a summit flag",
      "person": {
        "name": "Naveen",
        "handle": "naveentwts",
        "url": "https://x.com/naveentwts"
      },
      "type": "gear",
      "category": "Backpacks",
      "spotPage": "backpack",
      "event": {
        "name": "Kudremukh summit trek (1,894 m)",
        "date": null,
        "location": "Kudremukh, Western Ghats, India"
      },
      "launched": "2026-09-15",
      "status": "closed",
      "model": "auction",
      "currency": "USD",
      "priceMin": 10,
      "priceMax": 50,
      "spotsListed": 3,
      "spotsSold": 1,
      "raised": 10,
      "raisedConfirmed": true,
      "topSale": {
        "spot": "Front panel of all four bags",
        "amount": 10,
        "buyer": "Avero Studio"
      },
      "buyers": [
        "Avero Studio"
      ],
      "website": "https://brandmytrek.com",
      "summary": "Naveen auctioned brand space for a group trek from Chennai to the Kudremukh summit in early October. His site ran three separate auctions: the front of all four backpacks, the back of the rain covers and a summit flag, with opening bids of $10, $30 and $50. Bidding closed on 25 September. Only the backpack spot drew a bid, won by Avero Studio for $10 against a stated $1,000 goal, and that winner listing links to Naveen's own X account.",
      "lessons": [
        "Low opening bids with no reserve mean a spot can sell for the minimum; set a floor you are happy to deliver for.",
        "A short window and a small audience left two of three spots without bids, so line up interested brands before the clock starts.",
        "Listing exactly what the sponsor gets, such as a photo pack, check ins and a recap thread, makes a small offer easier to judge."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/naveentwts/status/2099949456770969808",
          "accessed": "2026-10-28"
        },
        {
          "label": "Brand My Trek auction site",
          "url": "https://brandmytrek.com",
          "accessed": "2026-10-28"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": false,
      "url": "https://sponsormyspot.com/sponsorship-index/trek-backpacks-naveentwts"
    },
    {
      "slug": "suitcase-priyansh0327",
      "title": "Fourteen spots on a suitcase for a multi country tour, starting at $150",
      "person": {
        "name": "Priyansh Jain",
        "handle": "priyansh0327",
        "url": "https://x.com/priyansh0327"
      },
      "type": "gear",
      "category": "Suitcase",
      "spotPage": "suitcase",
      "event": {
        "name": "Ten country tour",
        "date": "2026-09-30",
        "location": "Dubai, Singapore, Tokyo, Sydney, Berlin, Lisbon, London, Paris, Zurich"
      },
      "launched": "2026-09-15",
      "status": "unknown",
      "model": "doubling auction",
      "currency": "USD",
      "priceMin": 150,
      "priceMax": null,
      "spotsListed": 14,
      "spotsSold": null,
      "raised": null,
      "raisedConfirmed": false,
      "topSale": null,
      "buyers": [],
      "website": "https://sponsormybag.com/",
      "summary": "Priyansh Jain copied the HYROX format for his luggage. He offered fourteen logo spots on his suitcase for a tour he described as ten countries starting 30 September, with each buyer also listed on his site and shared on X. Bids opened at $150 and each takeover doubled the price, with bidding set to close on 22 September. His auction site returned an error when checked, so results are unknown.",
      "lessons": [
        "Luggage travels through airports and cities for weeks, which gives a sponsor more sightings than a single race day.",
        "Keep the campaign site online after the auction ends; buyers and later readers need a lasting record of who sponsored what."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/priyansh0327/status/2099796673522483585",
          "accessed": "2026-10-28"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": false,
      "url": "https://sponsormyspot.com/sponsorship-index/suitcase-priyansh0327"
    },
    {
      "slug": "electric-scooter-deepthiconnects",
      "title": "Fixed price logo spots on an electric scooter that was not yet bought",
      "person": {
        "name": "Deepthi",
        "handle": "DeepthiConnects",
        "url": "https://x.com/DeepthiConnects"
      },
      "type": "vehicle",
      "category": "Electric scooter",
      "spotPage": "electric-scooter",
      "event": null,
      "launched": "2026-09-15",
      "status": "open",
      "model": "fixed price",
      "currency": "USD",
      "priceMin": 49,
      "priceMax": 300,
      "spotsListed": 12,
      "spotsSold": null,
      "raised": null,
      "raisedConfirmed": false,
      "topSale": null,
      "buyers": [],
      "website": "https://ridesponsors.com",
      "summary": "Deepthi put logo spots on an electric scooter she planned to buy. Her site lists twelve spots, nine panels on the scooter from $250 to $300 and three on the helmet from $49, with one payment and no auction. A full takeover of every spot is offered for $2,199. The site marks no spot as sold and names no confirmed sponsors.",
      "lessons": [
        "Selling space on something you do not own yet asks buyers to trust you twice, so show a clear delivery date.",
        "Make the bundle price add up; a full takeover cheaper than the panels alone confuses buyers about what each spot is worth."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/DeepthiConnects/status/2099934100773888389",
          "accessed": "2026-10-28"
        },
        {
          "label": "Ride Sponsors campaign site",
          "url": "https://ridesponsors.com",
          "accessed": "2026-10-28"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": false,
      "url": "https://sponsormyspot.com/sponsorship-index/electric-scooter-deepthiconnects"
    },
    {
      "slug": "face-sun-of-hercules",
      "title": "Five face spots from $350, with the forehead priced at $5,000",
      "person": {
        "name": "Son of Hercules",
        "handle": "sun_of_hercules",
        "url": "https://x.com/sun_of_hercules"
      },
      "type": "body",
      "category": "Face",
      "spotPage": "face",
      "event": {
        "name": "TOKEN2049 Singapore",
        "date": "2026-10-07",
        "location": "Singapore"
      },
      "launched": "2026-09-15",
      "status": "unknown",
      "model": "doubling auction",
      "currency": "USD",
      "priceMin": 350,
      "priceMax": 5000,
      "spotsListed": 5,
      "spotsSold": 0,
      "raised": null,
      "raisedConfirmed": false,
      "topSale": null,
      "buyers": [],
      "website": "https://sell-my-face-1.vercel.app/",
      "summary": "Son of Hercules offered his face as five ad spots: two cheeks, the nose, the chin and the forehead. Spots started at $350 and doubled with each takeover, while the forehead had a set price of $5,000. His site ties the campaign to TOKEN2049 in Singapore, takes payment in USDT and offers the whole face for $13,500. When checked after the event, the site still showed all five spots open and none claimed.",
      "lessons": [
        "A single premium spot priced far above the rest can anchor buyers, but it still needs someone willing to pay it.",
        "Crypto only payment narrows the pool of buyers to those already holding that coin on that network."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/sun_of_hercules/status/2099805638683734227",
          "accessed": "2026-10-28"
        },
        {
          "label": "Sell My Face campaign site",
          "url": "https://sell-my-face-1.vercel.app/",
          "accessed": "2026-10-28"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": false,
      "url": "https://sponsormyspot.com/sponsorship-index/face-sun-of-hercules"
    },
    {
      "slug": "dress-mutheudev",
      "title": "Thirteen dress spots to fund a Kenyan developer's trip to crypto conferences",
      "person": {
        "name": "Joy Mutheu",
        "handle": "mutheudev",
        "url": "https://x.com/mutheudev"
      },
      "type": "clothing",
      "category": "Conference dress",
      "spotPage": "dress",
      "event": {
        "name": "TOKEN2049 Singapore",
        "date": "2026-10-07",
        "location": "Singapore"
      },
      "launched": "2026-09-15",
      "status": "unknown",
      "model": "fixed price",
      "currency": "USD",
      "priceMin": 35,
      "priceMax": 1200,
      "spotsListed": 13,
      "spotsSold": null,
      "raised": null,
      "raisedConfirmed": false,
      "topSale": null,
      "buyers": [],
      "website": "https://mutheu.lovable.app/",
      "summary": "Joy Mutheu, a blockchain developer from Kenya, sold logo space on her dress to pay for her first crypto event, TOKEN2049 in Singapore, and to bring what she learned back to African developers. Her site lists thirteen fixed price spots, six on the front from $500 to $1,200 and seven on the back from $35 to $200, each carried across TOKEN2049, Devcon in Mumbai and Korea Blockchain Week. Payment is in USDC on Base. No sales are shown.",
      "lessons": [
        "A clear purpose, such as funding a trip and sharing what you learn, gives sponsors a story to attach their name to.",
        "Spreading one placement across several events adds value per spot without adding more spots to sell.",
        "Cheap back spots let small supporters take part while front spots carry the higher prices."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/mutheudev/status/2099815116480893156",
          "accessed": "2026-10-28"
        },
        {
          "label": "Campaign site",
          "url": "https://mutheu.lovable.app/",
          "accessed": "2026-10-28"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": false,
      "url": "https://sponsormyspot.com/sponsorship-index/dress-mutheudev"
    },
    {
      "slug": "bengaluru-half-marathon-bhavyagor",
      "title": "Self described slow runner auctioned ten kit spots for a Bengaluru half",
      "person": {
        "name": "Bhavya Gor",
        "handle": "bhavya_gor",
        "url": "https://x.com/bhavya_gor"
      },
      "type": "clothing",
      "category": "Half marathon",
      "spotPage": "marathon",
      "event": {
        "name": "The Times Internet Bengaluru Half Marathon 2026",
        "date": null,
        "location": "Bengaluru, India"
      },
      "launched": "2026-09-14",
      "status": "closed",
      "model": "doubling auction",
      "currency": "USD",
      "priceMin": 120,
      "priceMax": 500,
      "spotsListed": 10,
      "spotsSold": 0,
      "raised": 0,
      "raisedConfirmed": true,
      "topSale": null,
      "buyers": [],
      "website": "https://sponsormyslowrun.com",
      "summary": "Bhavya Gor argued that a slow runner keeps a logo on camera for longer and auctioned ten spots on his kit and skin for a half marathon in Bengaluru in December 2026. Opening prices ran from $120 for the quads to $500 for the back of the shorts, and any held spot could be taken by paying double. Bidding ended on 21 September with nothing raised against a $2,090 goal.",
      "lessons": [
        "A funny angle drew thousands of views, but attention alone did not turn into a single bid.",
        "One week of bidding gave little time to reach brands directly.",
        "Confirm the race date before launch; conflicting dates make the offer look less certain."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/bhavya_gor/status/2099513676663595454",
          "accessed": "2026-09-24"
        },
        {
          "label": "Campaign website (spots, prices, raised, bidding end)",
          "url": "https://sponsormyslowrun.com",
          "accessed": "2026-10-28"
        },
        {
          "label": "Race listing with 13 December date",
          "url": "https://marathonmitra.com/events/the-times-internet-bengaluru-half-marathon-2026",
          "accessed": "2026-10-28"
        },
        {
          "label": "Sponsor My Body Athlete Sponsorship Index",
          "url": "https://sponsormybody.com/sponsorships/bengaluru-half-marathon-bhavyagor/",
          "accessed": "2026-10-14"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/bengaluru-half-marathon-bhavyagor"
    },
    {
      "slug": "outfit-divvsaxena",
      "title": "Divv Saxena sold 14 outfit spots for 30 days of building in public",
      "person": {
        "name": "Divv Saxena",
        "handle": "@divvsaxena",
        "url": "https://x.com/divvsaxena"
      },
      "type": "clothing",
      "category": "Building in public outfit",
      "spotPage": null,
      "event": null,
      "launched": "2026-09-14",
      "status": "unknown",
      "model": "doubling auction",
      "currency": "USD",
      "priceMin": 199,
      "priceMax": null,
      "spotsListed": 14,
      "spotsSold": null,
      "raised": null,
      "raisedConfirmed": false,
      "topSale": null,
      "buyers": [],
      "website": "https://brand.divvsaxena.com/",
      "summary": "Divv Saxena offered 14 places on his clothes for sponsor logos, to be worn for 30 days while he built in public in videos, livestreams and at tech events. Bids started at $199 and any spot could be taken over at double the last price. He reported that his site broke under traffic on the first evening and that the first round closed within three days. No total or buyer list has been published.",
      "lessons": [
        "A month of daily content gives sponsors repeated exposure rather than a single day.",
        "Load test the checkout before posting, since a viral launch can take the site down when interest peaks.",
        "Publishing results afterwards helps buyers judge the next round."
      ],
      "sources": [
        {
          "label": "Campaign site",
          "url": "https://brand.divvsaxena.com/",
          "accessed": "2026-10-28"
        },
        {
          "label": "Sponsor My Body, Selling my body roundup",
          "url": "https://sponsormybody.com/selling-my-body/",
          "accessed": "2026-10-28"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/outfit-divvsaxena"
    },
    {
      "slug": "suit-alijangm",
      "title": "Alizhan offered 14 logo spots on his suit at Digital Bridge in Astana",
      "person": {
        "name": "Alizhan",
        "handle": "@alijangm",
        "url": "https://x.com/alijangm"
      },
      "type": "clothing",
      "category": "Conference outfit",
      "spotPage": "body",
      "event": {
        "name": "AI and Digital Bridge 2026",
        "date": "2026-10-02",
        "location": "Astana, Kazakhstan"
      },
      "launched": "2026-09-14",
      "status": "closed",
      "model": "doubling auction",
      "currency": "USD",
      "priceMin": 200,
      "priceMax": 1500,
      "spotsListed": 14,
      "spotsSold": 1,
      "raised": null,
      "raisedConfirmed": false,
      "topSale": {
        "spot": "Right thigh",
        "amount": 1100,
        "buyer": "Sharpy"
      },
      "buyers": [
        "Sharpy"
      ],
      "website": "https://bridge.alijan.lol/",
      "summary": "A founder and growth marketer listed 14 spots on a suit, eight on the front and six on the back, to wear on the two public days of the Digital Bridge forum in Astana. Prices ran from $200 for a calf to $1,500 for a large back panel, and taken spots could be bought out at double. Sales closed on 1 October. The site shows one sponsor, Sharpy, on the right thigh.",
      "lessons": [
        "Pricing spots by visibility, with one premium back panel, gives buyers clear choices.",
        "A smaller regional event can still work if the content is promised to stay online afterwards.",
        "Keep the raised counter in sync with sales so buyers trust the numbers."
      ],
      "sources": [
        {
          "label": "Campaign site",
          "url": "https://bridge.alijan.lol/",
          "accessed": "2026-10-28"
        },
        {
          "label": "Sponsor My Body, Selling my body roundup",
          "url": "https://sponsormybody.com/selling-my-body/",
          "accessed": "2026-10-28"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/suit-alijangm"
    },
    {
      "slug": "race-car-joshuaopheim",
      "title": "A home built street legal formula car offered as eleven sponsor panels before a giveaway",
      "person": {
        "name": "Joshua Opheim",
        "handle": "JoshuaOpheim",
        "url": "https://x.com/JoshuaOpheim"
      },
      "type": "vehicle",
      "category": "Race car",
      "spotPage": "race-car",
      "event": {
        "name": "Opheim Motors formula car giveaway, entries close",
        "date": "2026-11-14",
        "location": null
      },
      "launched": "2026-09-14",
      "status": "unknown",
      "model": "other",
      "currency": "USD",
      "priceMin": null,
      "priceMax": null,
      "spotsListed": 11,
      "spotsSold": null,
      "raised": null,
      "raisedConfirmed": false,
      "topSale": null,
      "buyers": [],
      "website": "https://opheimmotors.com/",
      "summary": "Joshua Opheim built a street legal formula car that his company is giving away, with entries closing on 14 November 2026. In mid September he offered eleven panels on the car, with each logo staying on until the winner takes it and the car shown in posts on four platforms. The launch post has since been deleted, and his giveaway site shows no sponsor listing, so prices and sales are unknown.",
      "lessons": [
        "Tying sponsor panels to a giveaway gives buyers a clear end date and a reason to expect attention right up to the handover.",
        "Keep the offer on a page you control; when the only announcement is a social post, deleting it erases the public record of the deal."
      ],
      "sources": [
        {
          "label": "Sponsor My Body, Selling my body roundup",
          "url": "https://sponsormybody.com/selling-my-body/",
          "accessed": "2026-10-28"
        },
        {
          "label": "Launch post on X (deleted)",
          "url": "https://x.com/JoshuaOpheim/status/2099576866348879951",
          "accessed": "2026-10-28"
        },
        {
          "label": "Opheim Motors giveaway site",
          "url": "https://opheimmotors.com/",
          "accessed": "2026-10-28"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/race-car-joshuaopheim"
    },
    {
      "slug": "snowboard-msshravan3",
      "title": "Sponsor spots on a snowboard for winter tournaments in Switzerland",
      "person": {
        "name": "Shravan Rao",
        "handle": "MSshravan3",
        "url": "https://x.com/MSshravan3"
      },
      "type": "gear",
      "category": "Snowboard",
      "spotPage": "snowboard",
      "event": {
        "name": "Winter snowboard tournaments",
        "date": null,
        "location": "Switzerland"
      },
      "launched": "2026-09-14",
      "status": "unknown",
      "model": "other",
      "currency": "USD",
      "priceMin": null,
      "priceMax": null,
      "spotsListed": null,
      "spotsSold": null,
      "raised": null,
      "raisedConfirmed": false,
      "topSale": null,
      "buyers": [],
      "website": null,
      "summary": "Shravan Rao offered sponsor spots on his snowboard for the coming winter tournament season in Switzerland, posting the idea in the same week the HYROX body auction spread. The launch post has since been deleted, and no campaign site, spot count, prices or sales could be found, so this entry records only that the offer was made.",
      "lessons": [
        "A board is a natural sponsor surface because it appears in every photo and clip of the rider.",
        "Without prices, a spot count or a page to buy from, an offer is hard for a brand to act on and hard for anyone to verify later."
      ],
      "sources": [
        {
          "label": "Sponsor My Body, Selling my body roundup",
          "url": "https://sponsormybody.com/selling-my-body/",
          "accessed": "2026-10-28"
        },
        {
          "label": "Launch post on X (deleted)",
          "url": "https://x.com/MSshravan3/status/2099386737336234288",
          "accessed": "2026-10-28"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/snowboard-msshravan3"
    },
    {
      "slug": "token2049-thesankarg",
      "title": "One sponsor spot for a first crypto conference, $1,000 to the first buyer",
      "person": {
        "name": "zankar.eth",
        "handle": "TheSankarg",
        "url": "https://x.com/TheSankarg"
      },
      "type": "body",
      "category": "Conference outfit",
      "spotPage": "body",
      "event": {
        "name": "TOKEN2049 Singapore",
        "date": "2026-10-07",
        "location": "Singapore"
      },
      "launched": "2026-09-14",
      "status": "unknown",
      "model": "first come first served",
      "currency": "USD",
      "priceMin": 1000,
      "priceMax": 1000,
      "spotsListed": 1,
      "spotsSold": null,
      "raised": null,
      "raisedConfirmed": false,
      "topSale": null,
      "buyers": [],
      "website": null,
      "summary": "Replying to another attendee's dress auction, zankar.eth offered a single spot for a startup or brand to advertise on him at his first crypto event in Singapore on 7 October. The price was a flat $1,000, sold to whoever messaged first. There was no site or spot description beyond the post, and no sale was reported.",
      "lessons": [
        "One spot at one price is the simplest possible offer and needs no site, but it gives the buyer little detail on placement.",
        "Joining a trend by quoting someone else's campaign borrows their audience, though it also invites direct comparison."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/TheSankarg/status/2099404522821230976",
          "accessed": "2026-10-28"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": false,
      "url": "https://sponsormyspot.com/sponsorship-index/token2049-thesankarg"
    },
    {
      "slug": "dress-vanshueth",
      "title": "Vanshika sold 13 logo spots on a dress for TOKEN2049 Singapore",
      "person": {
        "name": "Vanshika",
        "handle": "@vanshuETH",
        "url": "https://x.com/vanshuETH"
      },
      "type": "clothing",
      "category": "Conference outfit",
      "spotPage": "dress",
      "event": {
        "name": "TOKEN2049 Singapore",
        "date": "2026-10-07",
        "location": "Marina Bay Sands, Singapore"
      },
      "launched": "2026-09-12",
      "status": "unknown",
      "model": "doubling auction",
      "currency": "USD",
      "priceMin": 350,
      "priceMax": 1200,
      "spotsListed": 13,
      "spotsSold": null,
      "raised": null,
      "raisedConfirmed": false,
      "topSale": null,
      "buyers": [],
      "website": "https://token2049.vanshu.fun/",
      "summary": "A video creator split one dress into 13 named logo spots, six on the front and seven on the back, priced from $350 to $1,200, to wear for a full day at TOKEN2049 in Singapore. Any sold spot could be taken over at twice its last price. One roundup reported it sold out at about $9,200, but her own site still shows $0 raised and all 13 spots open, so we list the result as unknown.",
      "lessons": [
        "Naming each spot and giving it a fixed starting price makes the offer easy to scan and buy.",
        "Bundling content, such as videos and a thank you post, gives sponsors value beyond the event day.",
        "Closing sales weeks before the event leaves time to print logos and plan the content."
      ],
      "sources": [
        {
          "label": "Campaign site",
          "url": "https://token2049.vanshu.fun/",
          "accessed": "2026-10-28"
        },
        {
          "label": "Sponsor My Body, Selling my body roundup",
          "url": "https://sponsormybody.com/selling-my-body/",
          "accessed": "2026-10-28"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/dress-vanshueth"
    },
    {
      "slug": "marathon-linsanecopy",
      "title": "A fixed price list for logos on arms, hips and feet over a full marathon",
      "person": {
        "name": "Wilson",
        "handle": "linsanecopy",
        "url": "https://x.com/linsanecopy"
      },
      "type": "body",
      "category": "Marathon",
      "spotPage": "marathon",
      "event": null,
      "launched": "2026-09-12",
      "status": "unknown",
      "model": "fixed price",
      "currency": "USD",
      "priceMin": 469,
      "priceMax": 999,
      "spotsListed": null,
      "spotsSold": null,
      "raised": null,
      "raisedConfirmed": false,
      "topSale": null,
      "buyers": [],
      "website": null,
      "summary": "Wilson skipped the auction and posted a simple price list for logos on his body during a 42.2 km marathon: $469 for the arms, $899 for hips and thighs and $999 for the feet. Each logo would stay on until he crossed the finish line, and brands claimed a spot by replying or sending a message. The post did not name the race, and no sales were reported.",
      "lessons": [
        "Fixed prices remove the bidding step and suit a small audience where an auction may not get competing bids.",
        "Name the race and its date; a sponsor wants to know when and where the logo will be seen."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/linsanecopy/status/2098563702064836881",
          "accessed": "2026-10-28"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": false,
      "url": "https://sponsormyspot.com/sponsorship-index/marathon-linsanecopy"
    },
    {
      "slug": "dortmund-half-marathon-aleksdoescode",
      "title": "Half marathon shirt sold by leaderboard to seven sponsors for 265 euros",
      "person": {
        "name": "Aleksandar Jovanovic",
        "handle": "AleksDoesCode",
        "url": "https://x.com/AleksDoesCode"
      },
      "type": "clothing",
      "category": "Half marathon",
      "spotPage": "marathon",
      "event": {
        "name": "13. Sparkassen-Phoenix-Halbmarathon",
        "date": "2026-10-03",
        "location": "Phoenix-See, Dortmund, Germany"
      },
      "launched": "2026-08-30",
      "status": "closed",
      "model": "auction",
      "currency": "EUR",
      "priceMin": 1,
      "priceMax": null,
      "spotsListed": 11,
      "spotsSold": 7,
      "raised": 265,
      "raisedConfirmed": true,
      "topSale": {
        "spot": "Front, title sponsor",
        "amount": 120,
        "buyer": "HappySurance"
      },
      "buyers": [
        "HappySurance",
        "WeinGold im Kaiserviertel",
        "Grow Fast LTD.",
        "Lügen ohne Limit",
        "GPT Watermark Remover",
        "BookYourCook",
        "Zulio UG"
      ],
      "website": "https://www.21km.lol",
      "summary": "Aleksandar Jovanovic, a developer in Dortmund, sold space on his shirt for his first half marathon on 3 October 2026 through a ranked board instead of fixed spots. Bids started at 1 euro, the top bidder took the front and the next ten went on the back. When bidding closed on 20 September, seven sponsors had paid 265 euros in total, and he later posted a finish of about 2 hours 36 minutes.",
      "lessons": [
        "A ranked board lets anyone join for a euro, but the lowest places can bring in almost nothing.",
        "Most of the bidding happened in the first two days, so early promotion counted for the most.",
        "Rules on minimum raises and late bid extensions keep a leaderboard auction fair at the close."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/AleksDoesCode/status/2094165061723963415",
          "accessed": "2026-10-08"
        },
        {
          "label": "Race-day result post on X",
          "url": "https://x.com/AleksDoesCode/status/2106373339266838599",
          "accessed": "2026-10-08"
        },
        {
          "label": "Campaign website 21km.lol",
          "url": "https://www.21km.lol",
          "accessed": "2026-10-28"
        },
        {
          "label": "Campaign state API (slots, totals, close date)",
          "url": "https://www.21km.lol/api/state",
          "accessed": "2026-10-28"
        },
        {
          "label": "Campaign activity API",
          "url": "https://www.21km.lol/api/activity?limit=15",
          "accessed": "2026-10-28"
        },
        {
          "label": "Race listing on leichtathletik.de",
          "url": "https://www.leichtathletik.de/wettkaempfe/termine/wettkampf-kalender/termin-detail/detail/13-Sparkassen-Phoenix-Halbmarathon-26L19000394760503",
          "accessed": "2026-10-28"
        },
        {
          "label": "Sponsor My Body Athlete Sponsorship Index",
          "url": "https://sponsormybody.com/sponsorships/dortmund-half-marathon-aleksdoescode/",
          "accessed": "2026-10-14"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/dortmund-half-marathon-aleksdoescode"
    },
    {
      "slug": "bjj-gi-joyboybuild",
      "title": "BJJ black belt offered 12 gi patch zones to fund a trip to Lisbon",
      "person": {
        "name": "Pantera Mentality",
        "handle": "JoyBoyBuild",
        "url": "https://x.com/JoyBoyBuild"
      },
      "type": "clothing",
      "category": "BJJ",
      "spotPage": "uniform",
      "event": {
        "name": "European IBJJF Jiu-Jitsu Championship 2027",
        "date": "2027-01-13",
        "location": "Pavilhão Multiusos de Odivelas, Lisbon, Portugal"
      },
      "launched": "2026-08-28",
      "status": "closed",
      "model": "fixed price",
      "currency": "EUR",
      "priceMin": 150,
      "priceMax": 600,
      "spotsListed": 12,
      "spotsSold": 0,
      "raised": 0,
      "raisedConfirmed": true,
      "topSale": null,
      "buyers": [],
      "website": "https://brandmygi.site",
      "summary": "A Stockholm based black belt put 12 patch zones on his competition gi up for sale to cover travel and entry for the IBJJF European Championship in January 2027. Zones were priced between 150 and 600 euros, with the back centre as the largest, and the full board was worth 3,130 euros. The countdown ran out in September, and on 28 October the site still showed every zone open and nothing raised.",
      "lessons": [
        "A sponsor saying yes in a public reply is only a lead; it needs a direct follow up and a checkout link.",
        "Federation rules on patch placement should be checked before zones are priced and sold.",
        "Deleting the launch posts removes the main way new buyers would find the offer."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/JoyBoyBuild/status/2093227635698536920",
          "accessed": "2026-09-24"
        },
        {
          "label": "Earlier post asking followers",
          "url": "https://x.com/JoyBoyBuild/status/2092599242892144959",
          "accessed": "2026-09-24"
        },
        {
          "label": "Reply to a would-be sponsor",
          "url": "https://x.com/JoyBoyBuild/status/2093360811745939575",
          "accessed": "2026-09-24"
        },
        {
          "label": "Campaign site",
          "url": "https://brandmygi.site",
          "accessed": "2026-10-28"
        },
        {
          "label": "Campaign claims API",
          "url": "https://brandmygi.site/api/gi-patch-board",
          "accessed": "2026-10-28"
        },
        {
          "label": "IBJJF official event page",
          "url": "https://ibjjf.com/events/european-ibjjf-jiu-jitsu-championship-2027",
          "accessed": "2026-10-28"
        },
        {
          "label": "Sponsor My Body Athlete Sponsorship Index",
          "url": "https://sponsormybody.com/sponsorships/bjj-gi-joyboybuild/",
          "accessed": "2026-10-14"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/bjj-gi-joyboybuild"
    },
    {
      "slug": "ironman-race-kit-jconnorholliman",
      "title": "Tri kit, helmet and bike spots sold on a reused sponsor board",
      "person": {
        "name": "Connor Holliman",
        "handle": "jconnorholliman",
        "url": "https://x.com/jconnorholliman"
      },
      "type": "clothing",
      "category": "IRONMAN",
      "spotPage": "ironman",
      "event": {
        "name": "IRONMAN 70.3 Indian Wells La Quinta",
        "date": "2026-12-06",
        "location": "Indian Wells and La Quinta, California, USA"
      },
      "launched": "2026-08-28",
      "status": "open",
      "model": "fixed price",
      "currency": "USD",
      "priceMin": 125,
      "priceMax": 600,
      "spotsListed": 21,
      "spotsSold": 12,
      "raised": 3475,
      "raisedConfirmed": true,
      "topSale": {
        "spot": "Front panel, upper",
        "amount": 600,
        "buyer": "Superpower"
      },
      "buyers": [
        "Superpower",
        "Tempo",
        "Last",
        "Holy Grove",
        "AmaniHR",
        "KM Training Solutions",
        "Hollihome",
        "Rumble",
        "Open Source Talent, Inc.",
        "Hirechain",
        "Sophie Kornick"
      ],
      "website": "https://www.hollimanironman.xyz",
      "summary": "Connor Holliman took the code from his training partner's sponsor site and listed 21 fixed price positions on his tri suit, helmet and bike for a 70.3 race in December 2026. Prices ran from $125 to $600. On 28 October the site showed 12 positions sold for $3,475 and now named the buyers, while most waist tabs, the back thighs, the lower front panel and the fork were still open.",
      "lessons": [
        "Reusing a proven format is quick, but sales still track the size of your own audience.",
        "The biggest panels sold first, so small cheap spots should not be counted on to fill the board.",
        "Keeping bike and helmet vinyl open until race week leaves time to sell after the print deadline for the suit."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/jconnorholliman/status/2093325728083292284",
          "accessed": "2026-10-01"
        },
        {
          "label": "Campaign website",
          "url": "https://www.hollimanironman.xyz",
          "accessed": "2026-10-28"
        },
        {
          "label": "IRONMAN 70.3 Indian Wells La Quinta event page",
          "url": "https://www.ironman.com/races/im703-indian-wells-la-quinta",
          "accessed": "2026-09-24"
        },
        {
          "label": "Sponsor My Body Athlete Sponsorship Index",
          "url": "https://sponsormybody.com/sponsorships/ironman-race-kit-jconnorholliman/",
          "accessed": "2026-10-14"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/ironman-race-kit-jconnorholliman"
    },
    {
      "slug": "yorkshire-10-mile-tedbuildsapps",
      "title": "Charity race shirt and cap offered in 21 places for a York 10 miler",
      "person": {
        "name": "TedOS",
        "handle": "tedbuildsapps",
        "url": "https://x.com/tedbuildsapps"
      },
      "type": "clothing",
      "category": "10 mile",
      "spotPage": "t-shirt",
      "event": {
        "name": "Altra Yorkshire 10 Mile",
        "date": "2026-10-18",
        "location": "University of York, York, United Kingdom"
      },
      "launched": "2026-08-28",
      "status": "open",
      "model": "fixed price",
      "currency": "USD",
      "priceMin": 25,
      "priceMax": 400,
      "spotsListed": 21,
      "spotsSold": 0,
      "raised": 0,
      "raisedConfirmed": true,
      "topSale": null,
      "buyers": [],
      "website": "https://10mile.uppercutlabs.co.uk",
      "summary": "TedOS listed 21 places on his shirt and cap for the Yorkshire 10 Mile on 18 October 2026, with all payments after card fees going to The Island, a youth mentoring charity in York. Prices ran from $25 for a hem slot carrying an X handle to $400 for the back panel. On 28 October, ten days after the race date, the site still showed $0 of a $2,400 goal and no place claimed.",
      "lessons": [
        "Paying for the kit yourself and sending every payment to a named charity makes the offer easy to trust.",
        "A launch seen by about 300 people is too small a reach for a 21 place board.",
        "Very cheap places only help when enough people see the page to buy them."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/tedbuildsapps/status/2093265304973345111",
          "accessed": "2026-10-01"
        },
        {
          "label": "Campaign website (places, prices, total, claims)",
          "url": "https://10mile.uppercutlabs.co.uk",
          "accessed": "2026-10-28"
        },
        {
          "label": "Official race page, Run For All",
          "url": "https://www.runforall.com/events/10-mile/yorkshire-10-mile/",
          "accessed": "2026-10-28"
        },
        {
          "label": "Sponsor My Body Athlete Sponsorship Index",
          "url": "https://sponsormybody.com/sponsorships/yorkshire-10-mile-tedbuildsapps/",
          "accessed": "2026-10-14"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/yorkshire-10-mile-tedbuildsapps"
    },
    {
      "slug": "bjj-gi-kurbaitaev",
      "title": "Purple belt sold one of ten fixed price logo positions on his gi",
      "person": {
        "name": "Magomed Kurbaitaev",
        "handle": "kurbaitaev",
        "url": "https://x.com/kurbaitaev"
      },
      "type": "clothing",
      "category": "BJJ",
      "spotPage": "uniform",
      "event": null,
      "launched": "2026-08-28",
      "status": "open",
      "model": "fixed price",
      "currency": "USD",
      "priceMin": 275,
      "priceMax": 950,
      "spotsListed": 10,
      "spotsSold": 1,
      "raised": 500,
      "raisedConfirmed": true,
      "topSale": {
        "spot": "Lower back panel",
        "amount": 500,
        "buyer": null
      },
      "buyers": [],
      "website": "https://brandmygi.com",
      "summary": "Magomed Kurbaitaev, a BJJ purple belt who also builds software, opened a shop selling ten numbered logo positions on his competition gi, framed as backing his path to black belt. Positions cost between $275 and $950 as a one time Stripe payment, for $5,050 in total. The shop's live summary on 28 October showed one position sold, the lower back panel at $500, with the buyer not named.",
      "lessons": [
        "A joke pitch can get attention, but the shop link still has to be easy to find.",
        "Without a named tournament or date, sponsors cannot judge when or where the logo will be seen.",
        "A live sold counter on the shop gives the next buyer proof that others have paid."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/kurbaitaev/status/2093383118627443121",
          "accessed": "2026-10-01"
        },
        {
          "label": "Reply with shop link",
          "url": "https://x.com/kurbaitaev/status/2093383124440809831",
          "accessed": "2026-09-24"
        },
        {
          "label": "Shop site",
          "url": "https://brandmygi.com",
          "accessed": "2026-10-28"
        },
        {
          "label": "Shop positions API",
          "url": "https://brandmygi.com/api/positions",
          "accessed": "2026-10-28"
        },
        {
          "label": "Shop summary API",
          "url": "https://brandmygi.com/api/storefront-summary",
          "accessed": "2026-10-28"
        },
        {
          "label": "Sponsor My Body Athlete Sponsorship Index",
          "url": "https://sponsormybody.com/sponsorships/bjj-gi-kurbaitaev/",
          "accessed": "2026-10-14"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/bjj-gi-kurbaitaev"
    },
    {
      "slug": "gym-outfit-leknod",
      "title": "Gym training outfit near Barcelona rented by the month in six zones",
      "person": {
        "name": "Marc",
        "handle": "leknod",
        "url": "https://x.com/leknod"
      },
      "type": "clothing",
      "category": "Gym",
      "spotPage": null,
      "event": null,
      "launched": "2026-08-28",
      "status": "open",
      "model": "fixed price",
      "currency": "EUR",
      "priceMin": 75,
      "priceMax": 150,
      "spotsListed": 6,
      "spotsSold": 0,
      "raised": null,
      "raisedConfirmed": false,
      "topSale": null,
      "buyers": [],
      "website": "https://sponsormygymoutfit.com",
      "summary": "Marc rents out six logo zones on the clothes he trains in four times a week at a gym in Vilanova i la Geltrú, near Barcelona, as a test of whether fitness brands will pay to be seen by gym members. Chest and back cost 150 euros a month and each thigh zone 75, paid in advance with no renewal. On 28 October all six zones were still listed as free.",
      "lessons": [
        "A monthly rental not tied to one event gives sponsors a lower, repeatable cost.",
        "Weekly photos as proof of wear help when no views or reach are promised.",
        "With almost no followers and no launch post, the site gets too few visitors to sell."
      ],
      "sources": [
        {
          "label": "Campaign website",
          "url": "https://sponsormygymoutfit.com",
          "accessed": "2026-10-28"
        },
        {
          "label": "Site visitor counter (site API)",
          "url": "https://sponsormygymoutfit.com/api/analytics",
          "accessed": "2026-10-28"
        },
        {
          "label": "X profile via fxtwitter",
          "url": "https://api.fxtwitter.com/leknod",
          "accessed": "2026-10-28"
        },
        {
          "label": "Domain registration record (RDAP), used for the launch date",
          "url": "https://rdap.verisign.com/com/v1/domain/sponsormygymoutfit.com",
          "accessed": "2026-10-28"
        },
        {
          "label": "Sponsor My Body Athlete Sponsorship Index",
          "url": "https://sponsormybody.com/sponsorships/gym-outfit-leknod/",
          "accessed": "2026-10-14"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/gym-outfit-leknod"
    },
    {
      "slug": "car-d4m1n",
      "title": "A Mercedes AMG coupe sold as 103 fixed price ad panels for a year on the road",
      "person": {
        "name": "Dan",
        "handle": "d4m1n",
        "url": "https://x.com/d4m1n"
      },
      "type": "vehicle",
      "category": "Car",
      "spotPage": "car",
      "event": {
        "name": "AdCar Wrap Day",
        "date": "2026-11-01",
        "location": "Copenhagen, Denmark"
      },
      "launched": "2026-08-28",
      "status": "open",
      "model": "fixed price",
      "currency": "USD",
      "priceMin": 50,
      "priceMax": 9999,
      "spotsListed": 103,
      "spotsSold": 23,
      "raised": 3170,
      "raisedConfirmed": true,
      "topSale": {
        "spot": "Driver front wing",
        "amount": 250,
        "buyer": "ScreenshotOne"
      },
      "buyers": [
        "ScreenshotOne",
        "A Little Wiser Newsletter",
        "Ember",
        "PageAI",
        "Capgo",
        "Daniel Storm Apps",
        "Promoly",
        "AGENT",
        "SiteGPT",
        "ObserveOne",
        "hi.new",
        "Affonso",
        "Stagetimer",
        "GoVote",
        "Morning Maker Show",
        "Ads Uploader",
        "Pushup RPG",
        "Rakazo",
        "FeatherFlow",
        "Inbox Zero",
        "Gastrosync",
        "ReleaseRocket",
        "HTML/CSS to Image"
      ],
      "website": "https://adcar.tv",
      "summary": "Dan, who runs @d4m1n, launched AdCar in Copenhagen on 28 August 2026, about ten days before the HYROX body auction. Brands pick a panel on his white Mercedes AMG coupe, pay once and get their logo printed on vinyl for a year on the road from 15 November. Launch coverage reported more than $2,000 sold in 48 hours with panels from $50. The site now shows 23 of 103 panels sold and $3,170 raised, with open panels up to $9,999.",
      "lessons": [
        "A visual picker where buyers choose an exact panel makes a large inventory easy to browse and buy.",
        "Small entry prices brought in many indie makers quickly, while a few expensive hero panels hold most of the remaining value.",
        "A fixed wrap day gives every buyer one clear date when their logo goes live."
      ],
      "sources": [
        {
          "label": "AdCar campaign site",
          "url": "https://adcar.tv",
          "accessed": "2026-10-28"
        },
        {
          "label": "Business Currents Denmark, launch coverage",
          "url": "https://www.businesscurrentsdenmark.com/agp-article/938746408-adcar-tops-2-000-in-first-48-hours-after-copenhagen-launch",
          "accessed": "2026-10-28"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": false,
      "url": "https://sponsormyspot.com/sponsorship-index/car-d4m1n"
    },
    {
      "slug": "great-north-run-tomforddev",
      "title": "Great North Run kit listed in nine placements with none claimed",
      "person": {
        "name": "Tom Ford",
        "handle": "tomforddev",
        "url": "https://x.com/tomforddev"
      },
      "type": "clothing",
      "category": "Half marathon",
      "spotPage": "marathon",
      "event": {
        "name": "Great North Run 2026",
        "date": "2026-09-13",
        "location": "Newcastle to South Shields, United Kingdom"
      },
      "launched": "2026-08-27",
      "status": "closed",
      "model": "fixed price",
      "currency": "GBP",
      "priceMin": 100,
      "priceMax": 1200,
      "spotsListed": 9,
      "spotsSold": 0,
      "raised": 0,
      "raisedConfirmed": true,
      "topSale": null,
      "buyers": [],
      "website": "https://www.sponsormyshirt.app",
      "summary": "Tom Ford priced nine printed placements on his shirt, shorts and socks for the Great North Run on 13 September 2026, from £100 per sock to £1,200 for the chest, and pledged a quarter of the money to Dementia UK. A package covering every placement cost £3,150. His launch post drew about 73,000 views, yet the site still showed no placement claimed and no £5 supporters when checked on 28 October.",
      "lessons": [
        "High view counts do not guarantee buyers; a £1,200 chest spot needs a pitch aimed at specific brands.",
        "One week between launch and the artwork deadline left very little selling time.",
        "A low priced supporter option is only useful if the page gives people a reason to use it."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/tomforddev/status/2093121816650727478",
          "accessed": "2026-10-14"
        },
        {
          "label": "Campaign website (placements, prices, claimed count)",
          "url": "https://www.sponsormyshirt.app",
          "accessed": "2026-10-28"
        },
        {
          "label": "Official Great North Run website",
          "url": "https://www.greatrun.org/events/great-north-run/",
          "accessed": "2026-09-24"
        },
        {
          "label": "Official Great North Run 2026 results (searched by surname)",
          "url": "https://results.greatrun.org/results/1371",
          "accessed": "2026-10-28"
        },
        {
          "label": "Sponsor My Body Athlete Sponsorship Index",
          "url": "https://sponsormybody.com/sponsorships/great-north-run-tomforddev/",
          "accessed": "2026-10-14"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/great-north-run-tomforddev"
    },
    {
      "slug": "ironman-race-kit-winternet",
      "title": "First triathlon kit and bike sold out in 22 fixed price positions",
      "person": {
        "name": "winny",
        "handle": "winternet",
        "url": "https://x.com/winternet"
      },
      "type": "clothing",
      "category": "IRONMAN",
      "spotPage": "ironman",
      "event": {
        "name": "IRONMAN 70.3 Indian Wells La Quinta",
        "date": "2026-12-06",
        "location": "Indian Wells and La Quinta, California, USA"
      },
      "launched": "2026-08-26",
      "status": "sold_out",
      "model": "fixed price",
      "currency": "USD",
      "priceMin": 125,
      "priceMax": 600,
      "spotsListed": 22,
      "spotsSold": 22,
      "raised": 5750,
      "raisedConfirmed": true,
      "topSale": {
        "spot": "Front panel, upper",
        "amount": 600,
        "buyer": "Deepstate"
      },
      "buyers": [
        "Deepstate",
        "Levanto Labs",
        "Ketone-IQ",
        "Givner Law",
        "Doorvana",
        "LO:TECH",
        "CMDK",
        "Soup",
        "Good Marketing",
        "Babes Net",
        "polarchain",
        "Wawandco",
        "SymbolSecurity",
        "Sova",
        "Joe Hovanec",
        "Octant",
        "Relayzero",
        "Last",
        "nook",
        "Opacity"
      ],
      "website": "https://www.negativesplit.space/",
      "summary": "winny, a new triathlete in Venice, California, sold logo space on her tri suit, helmet and a bike she still had to buy, ahead of a 70.3 race in December 2026. She started with 11 positions and grew the board to 22 by cutting larger areas into smaller ones. Every position sold at a fixed price, for $5,750 in total from 20 buyers.",
      "lessons": [
        "Cutting big panels into smaller spots added inventory and let small brands join for $200 or less.",
        "A short note on why each spot costs what it does lets buyers decide without a call.",
        "Card checkout at a set price, with no invoices, removed most of the friction from buying."
      ],
      "sources": [
        {
          "label": "Launch post on X",
          "url": "https://x.com/winternet/status/2092720263976886372",
          "accessed": "2026-09-24"
        },
        {
          "label": "Campaign website Negative Split",
          "url": "https://www.negativesplit.space/",
          "accessed": "2026-10-28"
        },
        {
          "label": "IRONMAN 70.3 Indian Wells La Quinta event page",
          "url": "https://www.ironman.com/races/im703-indian-wells-la-quinta",
          "accessed": "2026-09-24"
        },
        {
          "label": "Sponsor My Body Athlete Sponsorship Index",
          "url": "https://sponsormybody.com/sponsorships/ironman-race-kit-winternet/",
          "accessed": "2026-10-14"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": true,
      "url": "https://sponsormyspot.com/sponsorship-index/ironman-race-kit-winternet"
    },
    {
      "slug": "laptop-vynsedev",
      "title": "Vincent paid for a MacBook Pro by auctioning 20 sticker spots on it",
      "person": {
        "name": "Vincent",
        "handle": "@VynseDev",
        "url": "https://x.com/VynseDev"
      },
      "type": "tech",
      "category": "Laptop",
      "spotPage": "laptop",
      "event": null,
      "launched": "2026-08-26",
      "status": "completed",
      "model": "auction",
      "currency": "EUR",
      "priceMin": 39,
      "priceMax": 1715,
      "spotsListed": 20,
      "spotsSold": 20,
      "raised": 7955,
      "raisedConfirmed": true,
      "topSale": {
        "spot": "Marquee above logo",
        "amount": 1715,
        "buyer": "See.io"
      },
      "buyers": [
        "See.io",
        "MacPaw",
        "PrivateAlps",
        "Felyn GO",
        "Nero",
        "Surf Office",
        "ServicePro.co",
        "Draftline Fantasy",
        "Moyai",
        "emma.pet",
        "Botpool",
        "plantime.io",
        "Qurbo",
        "cocoonvehicles.co.uk",
        "Tamiyoka",
        "Sixtyfold",
        "Developer Timeline",
        "Pushup RPG",
        "Martin Marchev"
      ],
      "website": "https://brandmymac.com/",
      "summary": "A developer from Bordeaux auctioned sticker spots on a MacBook Pro he had not bought yet, using the money to pay for it. The lid, palm rests and accessories were split into 20 spots, each bid on with a 20 percent card deposit. All 20 sold for a total of 7,955 euros, well above the 3,644 euro laptop price, with the top spot above the Apple logo going for 1,715 euros.",
      "lessons": [
        "Tying the auction to a clear goal, the price of the laptop, makes the pitch easy to understand.",
        "A refundable deposit on each bid filters out fake bids without scaring off real ones.",
        "Small low priced spots on palm rests and accessories let more brands take part."
      ],
      "sources": [
        {
          "label": "Brand My Mac campaign site",
          "url": "https://brandmymac.com/",
          "accessed": "2026-10-28"
        },
        {
          "label": "Mezha news report",
          "url": "https://mezha.ua/en/news/brand-my-mac-314613/",
          "accessed": "2026-10-28"
        },
        {
          "label": "Tom's Hardware report",
          "url": "https://www.tomshardware.com/laptops/macbooks/ingenious-indie-hacker-funds-usd3-000-macbook-purchase-by-selling-advertising-space-on-the-lid-sticker-space-auction-has-already-raised-111-percent-of-the-price-of-the-laptop",
          "accessed": "2026-10-28"
        }
      ],
      "checked": "2026-10-28",
      "viaSponsorMyBody": false,
      "url": "https://sponsormyspot.com/sponsorship-index/laptop-vynsedev"
    }
  ],
  "sponsormyspot_auctions": []
}